Absolutely true--the more we learn about a subject, the more interested in it we often become. Your example of sports is great. Consider those who say they aren't interested in sports: once they learn tidbits here and there, suddenly there's a whole new world of fascinating trivia or useful information to be learned. We, as individuals, can broaden our minds if we're willing to take that first step in learning. The desire for more knowledge will then follow.
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